My name is Ceri.
Or Ceri Tallett if we’re being formal.
Ceridwen if we’re being informally formal.
I’m a freelance writer, copywriter, editor and creative and I work with businesses, big and small, to help them tell their stories, speak in their own voice and make their words work as hard for them as they can.
I worked at innocent drinks for eight years, writing their words, helping build the brand, creative team and tone of voice as well as doing other fun stuff like opening a pop up café in Shoreditch, writing a kids’ recipe book and interviewing Brian Blessed. I then spent some time writing, thinking and naming at Pentagram before doing a stint at Apple as Associate Creative Director of Writing. I have since edited several best selling cookbooks, written and co-produced an award winning documentary and written for all sorts of other brands and companies.
I write, I have ideas and I occasionally draw bad pictures.
I also have a Yellow Pencil.
But not for my drawing skills.